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Media Kit
CONSTRUCTION SECTOR OUTLOOK IN COLOMBIA
4.1%
Will be the GDP annual growth of buildings in Colombia by 2025.
$35 billion
Construction materials demand projected for Colombia in 2020.
61,000
Additional direct jobs will be generated by the construction sector in Colombia by 2025.
520,000
Construction goal of social housing set by the Colombian government by 2022.
62%
Of the real state offer in Mexico, Colombia, Chile and Peru is concentrated in social housing.
Sources: MinVivienda, DANE, Invest in Bogota and Tinsa
PRINTED MEDIA
En Obra Magazine
We are the specialized printed media for the construction community. We offer information oriented to business management in order to facilitate the buying decisions, as well as technological and technical developments topics for this sector.
How to impact your brand?
56,000
decision makers in Colombia
12
years in the sector
6
editions per year
Circulation
DIGITAL
www.en-obra.com
We are the digital media specialized in construction, where you will find the information you need to be aware of what is happening in this sector.
+14,000
Monthly sessions
+38,000
Page views per month
+12,000
Monthly unique users
+10,000
Subscribers in our database in digital media
Colombian regions with most visits to the portal
52.7%
Bogota
11.1%
Medellín
6.7%
Cali
4.9%
Barranquilla
2.6%
Bucaramanga
SOCIAL MEDIA
Our social networks connect with the main digital players in the construction sector.
+24,000
Followers
+6,400
Followers
NETWORKING
We have spaces for you to update with the trends currently dominating the sector, that allow you to interact face to face with the protagonists of this industry.
JULY 14-15 TH
The meeting point in which the various protagonists of the construction sector participate. A unique opportunity to update your knowledge and contacts.
Media mix
Understanding your business objectives, we can
co-create a marketing plan to be
implemented through our specialized media.
This is an example on how we can use the different media:
Objective:Brand launch |
Month 1 | Month 2 | Month 3 | Month 4 | Month 5 | Month 6 | ||||||
| Print magazine | ||||||||||||
| Print Advertorial | ||||||||||||
| E-blast | ||||||||||||
| E-Newsletter Digital Advertorial | ||||||||||||
| Full portal Sponsorship- Banners | ||||||||||||
| Showroom | ||||||||||||
| Content Marketing | ||||||||||||
| Landing Page | ||||||||||||
| Webinar | ||||||||||||
| Events | ||||||||||||
| Social Media | ||||||||||||